Rachael Seno

Sr. Account Manager

12+ Years of Experience
Cloud, SaaS, & AI Sales Strategist | GTM | 3× Presidents Club | Creator & Novice Builder | Athlete | Teacherpreneur


CAREER PROFILE
Senior Digital Native Account Business Manager with 12 years of experience leading enterprise SaaS and cloud initiatives for Startups. Known specialist in Greenfield territory development, building multi-million-dollar pipelines from scratch by aligning emerging technologies (AI/ML) with C-Suite business objectives. Proven track record orchestrating complex GTM motions, brokering strategic ISV partnerships, and leading digital transformations in technology- resistant sectors. Expert at navigating the intersection of technical architecture and business value to drive platform adoption and long term ARR growth.
Core Competences include Digital Native Account Management, Greenfield Territory Management, Multi-Account Portfolio Ownership, Revenue Forecasting, Value-Based selling, Executive Relationship Management, Stakeholder Orchestration, Generative AI Implementation, SaaS/PaaS Sales, Solution-Based Discovery, ISV Partner Development, Brokerage & Negotiation, Cross-Functional Leadership, FedRAMP, ADA Compliance, Regulated Industry Sales Strategy.PROFESSIONAL EDUCATION & CLOUD TRAINING
Harvard University - CS50 Introduction to Computer Science (Verified Certificate)
Expected Completion: March 2026
Andreessen Horowitz (a16z) - Entrepreneur in Residence Program, Education & Future of Work
Class of Winter 2022
AWS Training & Certifications
AWS Cloud Practitioner – Exam Scheduled March 2026
AWS Machine Learning - Coursera Certificate, 2025
PROFESSIONAL EXPERIENCE
RACHAEL SENO CONSULTING LLC / SENOLABS San Fransico, CA 2022-2025
Founder & Principal Consultant
Founded cloud and AI advisory practice focused on helping enterprise SaaS providers, digital native companies, and regulated organizations adopt emerging technologies, cloud platforms, and AI-enabled workflows. Led ISV partnership strategy, enterprise GTM design, and customer adoption programs across multiple industries.
• Generated $400,000 net new SaaS ISV contract value across 8 digital native cloud companies through partner brokerage and enterprise deal strategy
• Drove adoption for 300+ net new enterprise technology users, converting into long-term platform customers
• Led early enterprise adoption strategy leveraging generative AI platforms, serving as early community moderator supporting technical and business stakeholders
• Secured 10 ADA-compliant and FedRAMP-aligned RFP solution pathways, enabling public sector and regulated market entry for cloud-first vendor
• Designed GTM motions helping technology-resistant organizations transition to modern SaaS and cloud operating models
DOORDASH, INC. New York, NY 2021-2022
Strategic Enterprise Partnerships, DoorDash for Business
• Closed multiple high-value, multi-year enterprise contracts through competitive displacement and complex negotiations, including:
o Royal Bank of Canada — $1.5M, 36-month enterprise agreement, RFP
o Deloitte — $1.5M, 12-month contract
o J.P. Morgan — $200K enterprise RFP win
• Additional enterprise expansions across Barclays, UBS, Mastercard, Synchrony, Deutsche Bank, and Bank of America, managing global parent and sub-account structures
• Built and expanded partner-led pipeline by ~50% in under one year, collaborating with internal GTM, channel, and strategic partners to drive new logo acquisition and account expansion across Fortune 500 customers.
DOCUSIGN, INC. New York, NY 2019-2021
Enterprise Account Executive, Public Sector
• Closed a $900K, 3-year enterprise agreement spanning 21 independent operating entities, requiring orchestration across legal, IT, finance, security, and operations stakeholders.
• Expanded platform footprint 35% through partner-led co-selling, mirroring AWS Marketplace and SI partner motions
• Built a net-new enterprise territory from $0 to $3.5M ARR by modernizing contract workflows across highly distributed, compliance-heavy organizations—analogous to multi-brand, multi-region retail and CPG enterprises.
WEWORK. New York, NY 2019
Field Manager Account Executive, Tristate Majors
• Sold into organizations navigating physical footprint optimization, distributed workforces, and cost pressures, aligning workspace strategy to evolving business and operational needs.
GRHUBHUB, INC. Chicago, IL & New York, NY 2016-2019
Sr., Corporate Sales Consultant, Seamless(.net) and Grubhub For Work
• Owned full enterprise sales cycle across named accounts — from C-suite discovery and multi-stakeholder alignment to pricing, legal, procurement, and close — consistently advancing deals from early-stage discovery through negotiation and execution in Salesforce achieving 143% average quota attainment, including 280% to goal, while managing increasingly large deal sizes and longer buying cycles.
• Closed enterprise contracts averaging $101,300 total contract value, three times national average by tying platform adoption to revenue growth, operational efficiency, and customer experience outcomes.
THINKCERCA. Chicago, IL 2014-2016
Account Manager, K-12 School Partnerships
• Scaled California into the #2 revenue-producing territory for company, generating 65% of total company revenue in 2016
• Excelled in highly competitive displacement deals, replacing incumbent solutions through outcome-based selling 48 new customers
NOBLE NETWORK OF CHARTER SCHOOLS & CHICAGO PUBLIC SCHOOLS Prior to 2014
High School History Teacher - Advanced Placement United States and World History
EDUCATION
UNIVERSITY OF ILLINOIS AT CHICAGO – GRADUATE COLLEGE, Chicago, IL, 2012
ME. D (Master of Education)
M.A., History (Master of Arts – World History)
COLORADO COLLEGE Colorado Springs, CO, 2007
B.A., Major: History, Minor: Philosophy
EXTRACURRICULAR & VOLUNTEER ACTIVITIES
Junior League, Chicago, New York City, 2014 - Present
Leukemia and Lymphoma Society, Chicago 2014-Present